Sarah Weise

Sarah Weise - Bixa

Sarah Weise is the founder and CEO of Bixa, a marketing research studio specializing in customer research and audience insights for the world’s most innovative brands. She is the author of InstaBrain: The New Rules of Marketing to Generation Z. Through qualitative and quantitative research, Sarah helps companies unravel the “why” behind customer behavior and delivers fresh psychological insights that drive strategic direction and help envision radically intuitive experiences.