Megan Ingram is a savvy, social strategist with strong social analytics and insights experience. She started her early career in accounting for Grant Thornton in September 2006, but soon after realized she was passionate about using social to guide and inform the stories brands tell about themselves. Megan has a strong background in digital and social media insights across all major platforms, influencer identification and outreach strategy, digital and social media listening and measurement, social media monitoring, SEO/SEM analysis, and crisis communication monitoring. With 3 years of experience in advertising/PR at FleishmanHillard and Finn Partners, her social and digital work has spanned across various areas and clients from YouTube to WK Kellogg Foundation and Stop Bullying. Megan was also lead on several published internal digital research topics like Instagram Stories vs. Snapchat, Holiday Shopping, GOP Debate, and other popular topics. In her current role, she leads the day-to-day measurement and insights strategy for the YouTube brand gleaning insight from social sources to provide business intelligence across verticals.