Dave Knox is the Managing Director of WPP Ventures and Chief Marketing Officer for Rockfish, a WPP-owned Digital Innovation Partner. Prior to Rockfish, Dave was a seven-year veteran of Procter & Gamble, where he was instrumental in the digital turnaround that led to P&G being named to AdAge’s Digital A-List. Dave is the author of Predicting The Turn: The High Stakes Game of Business Between Startups and Blue Chips, published in January 2017. Dave is active in the entrepreneurial community, serving as a Board Observer/Advisor to multiple venture-backed companies. He is also the co-founder of The Brandery, a Managing Partner in the seed fund Vine St Ventures, and an advisor to Bullpen Capital, Glasswing Ventures, and Hyde Park Venture Partners.