Hearing a lot of hype that Robots are going to take over your marketing job? Smart marketers are boosting their understanding of artificial intelligence and embracing the power it provides to make marketing programs work more efficiently. If you’re curious about the implications artificial intelligence has on the marketing profession and want to learn how “Robots” can help advance your marketing programs, this session will help you get started.
After this session, you’ll be able to:

  • Recognize artificial intelligence across channels through real examples
  • Understand how applying insights gathered from Artificial Intelligence is a must have skill for advancing business and marketing strategies
  • Explain various forms of artificial intelligence and how it can be applied to your marketing mix